(Last Word): the Ability of Personalized Pricing by Online Retailers

question 81

Multiple Choice

(Last Word) : The ability of personalized pricing by online retailers to price discriminate

• A)is enhanced by Big Data's ability to accurately determine a buyer's reservation price.
• B)is only effective at the group level.
• C)means that buyers with more elastic demand face systematically higher prices.
• D)is limited by buyers' willingness and ability to easily search out lower prices at other online sites.

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Definitions:

Tort

An act of wrongdoing that results in damage or injury to a plaintiff, thus creating a legal responsibility for the individual responsible for committing the act.

Court

A judicial institution with the authority to hear and resolve disputes, apply the law, and administer justice.

Contributory Negligence

A legal doctrine where if the plaintiff in a negligence case is found to be partly at fault, they may receive reduced or no damages.

Comparative Negligence

A legal doctrine that reduces the amount of damages a plaintiff can recover in a negligence-based claim, based upon the degree to which the plaintiff's own negligence contributed to the cause of their injury.