When Total Utility Reaches a Maximum, Then Marginal Utility Is

question 320

Multiple Choice

When total utility reaches a maximum, then marginal utility is

• A)increasing.
• B)decreasing.
• C)at a minimum.
• D)equal to zero.

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Definitions:

Hovland's Approach

A communication theory focusing on persuasion, suggesting that attitude change is mediated by processes of attention, comprehension, learning, and acceptance.

Use of Fear

Employing fear as a motivational tool or in persuasion, often to prompt action or change in behavior.

Cognitive-behavioral Theory

A psychological approach emphasizing the role of thought processes in shaping behavior and emotions, often used in therapy to address dysfunctional attitudes and behaviors.

Psychodynamic

A psychological perspective that emphasizes unconscious processes and the influence of early childhood experiences on later behavior and personality development.