Figure 4.1
Using Figure 4.1, match the following:
-Supports and protects; insulates against heat loss; reserve source of fuel.
Definitions:
Webrooming
The practice of researching products online before buying them in a physical store, contrasting with showrooming.
Examining Products
The comprehensive analysis and evaluation of a product's design, features, quality, and market positioning to assess its competitiveness and potential for success.
Multichannel Marketing
The practice of interacting with customers using a combination of indirect and direct communication channels – websites, retail stores, mail order catalogs, direct mail, email, mobile, etc.
Communication Channels
The mediums through which information and messages are transmitted from one entity to another, including verbal, written, and digital forms.
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