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Listed below are statements relating to the principles of the AICPA's Code of Professional Conduct.
1.Members should perform all professional responsibilities with the highest sense of probity.
2.Members should exercise sensitive professional and moral judgments in all their activities.
3.A member in public practice should observe the Principles of the Code of Professional Conduct in determining the extent and character of services to be provided.
4.Members should accept the obligation to act in a way that will serve the community welfare, honor the community trust, and demonstrate commitment of professionalism.
5.A member should observe the profession's technical and ethical standards, strive continually to improve competence and the quality of services, and discharge professional responsibility to the best of the member's ability.
6.A member should maintain neutrality and be free of conflicts of interest in discharging professional responsibilities. A member in public practice should be autonomous in fact and appearance when providing auditing and other attestation services.
REQUIRED: For each statement, identify the principle to which it relates.
Individual Lawsuits
Individual lawsuits are legal actions filed by an individual person against another party, typically for the purpose of seeking damages or enforcement of rights.
Customer Value Proposition
A declaration of the unique benefits a product or service offers to customers, explaining why it's superior to competing options.
Marketing Mix
The set of actions, or tactics, that a company uses to promote its brand or product in the market; traditionally includes four Ps: Product, Price, Place, and Promotion.
Core Benefit Proposal
The fundamental value or advantage that a consumer receives from a product or service, which is the main reason for their purchase.
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