The Most Important Goal of the Firm Is to

question 57

Multiple Choice

The most important goal of the firm is to

• A) maximise its sales volume.
• B) maximise its revenues.
• C) minimise its costs.
• D) maximise its profits.

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Definitions:

Customer Satisfaction

Customer satisfaction is a measure of how well a product or service meets or exceeds the expectations of the customer.

Relationship Selling

A sales approach focusing on building long-term relationships with customers rather than on one-time transactions.

Consultative Selling

A sales approach focusing on building a relationship with the customer, understanding their needs, and offering solutions that meet those needs.

Relationship Selling

A sales approach that focuses on building long-term relationships with customers, emphasizing trust, understanding customer needs, and providing tailored solutions.