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Identify any fallacies in the following passage either by naming them or, where they seem not to conform to any of the patterns described in the text, by giving a brief explanation of why the fallacious reasoning is irrelevant to the point at issue.
Overheard: "When it comes to the issue of growth in this town, you're either part of the solution, or you're part of the problem."
IMC Communication Process
The integrated marketing communications (IMC) process involves planning, executing, and monitoring the coordinated brand communication across various channels to achieve specific marketing objectives.
Receiver
In communication, the individual or entity that interprets and understands the message sent by the sender.
Communicated
The process of conveying information, feelings, or instructions through speech, writing, signals, or other forms of interaction.
IMC Communication Process
Integrated Marketing Communications process; the approach of coordinating and integrating all marketing communication tools, avenues, and sources within a company into a seamless program to maximize the impact on consumers at the lowest cost.
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