Examlex
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Neuromarketing Technique
The application of neuroscience principles to marketing, aiming to understand how consumers' brains respond to marketing stimuli and influence their decision-making.
Eye Tracking
A technology that measures where and how long a person looks at various parts of a screen or environment, often used in market research and UI/UX design.
Predictive Modeling
The use of statistical techniques to create models that can predict future events or outcomes based on historical data.
Ethical Standards
Moral principles that govern a person's or group's behavior and practices, often applied in a professional context to ensure integrity and fairness.
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