(Situation J) the Table Lists the Number (In Millions) of Chevrolet

question 67

Multiple Choice

(Situation J) The table lists the number (in millions) of Chevrolet passenger cars sold to dealers in the U.S. and Canada from 1980 to 1985. $$\begin{array} { l l } \hline \text { Year } & \text { Sales } \\\hline 1980 & 1.740 \\1981 & 1.444 \\1982 & 0.896 \\1983 & 1.289 \\1984 & 1.455 \\1985 & 4.882 \\\hline\end{array}$$
-Using a smoothing constant of $w = 0.30$ 0.30, calculate the value of the exponentially smoothed series in 1982.

• A) 1.150
• B) 1.289
• C) 1.301
• D) 1.425

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Definitions:

Advertising Campaign

A coordinated series of promotional messages, shared through various media, designed to achieve a specific marketing objective.

Click Fraud

The practice of falsely inflating traffic statistics on websites by repeatedly clicking on an advertisement, link, or webpage to generate revenue or undermine competitors.

Click Funding

A form of online fundraising where funds are raised through clicks on a website or social media links, often sponsored by businesses or corporations.

Purchase Frequency

A measure of how often a customer buys a product or service over a specified period.