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Use a Graphing Utility to Find the Equation of the Line

question 246

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Use a graphing utility to find the equation of the line of best fit. Round to two decimal places, if necessary.
-Managers rate employees according to job performance and attitude. The results for several randomly selected employees are given below.  Performance 59636569587776697064 Attitude 72677882758792838778\begin{array}{cc|c|c|c|c|c|c|c|c|c}\text { Performance } & 59 & 63 & 65 & 69 & 58 & 77 & 76 & 69 & 70 & 64 \\\text { Attitude } & 72 & 67 & 78 & 82 & 75 & 87 & 92 & 83 & 87 & 78\end{array}


Definitions:

Segmentation

The process of dividing a market into distinct groups of buyers with different needs, characteristics, or behaviors.

Targeting

The process of identifying and directing marketing efforts at a specific segment of the market that is most likely to purchase a product or service.

Marketing Planning Process

A systematic approach to identifying opportunities, setting objectives, developing strategies, and outlining action plans to achieve marketing goals.

Mission Statement

A formal summary of the aims and values of a company, organization, or individual.

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