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For each of the following scenarios indicate which is the predictor variable and which
is the response variable.
a. A supermarket chain gathers data on the amount they spend on promotional material
(specials, coupons, etc.) and sales revenue generated each quarter.
b. Government-sponsored research investigated the relationship between number of hours
individuals spend on the Internet and age.
c. A real estate association conducted a study on home prices and economic strength for
different regions of the United States.
Close Relationships
Emotional bonds between people that are characterized by affection, trust, and mutual support.
Fixation Time
Refers to the duration of time an individual's gaze remains on a single location, often used in research to measure attention and interest.
Visual Preference
A term referring to the tendency of individuals to pay more attention or show favoritism towards certain visual stimuli over others.
Stimulus
An environmental condition that elicits a response.
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