SCENARIO 9-8 One of the Biggest Issues Facing E-Retailers Is the Ability

question 163

Short Answer

SCENARIO 9-8
One of the biggest issues facing e-retailers is the ability to turn browsers into buyers.This is measured by the conversion rate,the percentage of browsers who buy something in their visit to a site.The conversion rate for a company's website was 10.1%.The website at the company was redesigned in an attempt to increase its conversion rates.A sample of 200 browsers at the redesigned site was selected.Suppose that 24 browsers made a purchase.
The company officials would like to know if there is evidence of an increase in conversion rate at the 5% level of significance.
-Referring to Scenario 9-8,what critical value should the company officials use to determine the rejection region?

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Definitions:

Genetic Drift

A mechanism of evolution that involves random changes in the frequency of alleles within a population, often having a more significant effect in small populations.

Genetic Variation

The diversity in gene frequencies, which can influence differences within species' physical appearance, behavior, and susceptibility to diseases.

Population

A group of individuals of the same species living and interbreeding within a given area.

Neutral Alleles

Genetic variants that do not affect the fitness of an organism and are unaffected by natural selection.