SCENARIO 5-7 A Consulting Firm That Surveyed Consumers' Holiday Shopping Behavior Found

question 50

Short Answer

SCENARIO 5-7
A consulting firm that surveyed consumers' holiday shopping behavior found that the percentage of
consumers from the U.S., Canada, and China who said that they planned to spend more on holiday
shopping were 40%, 34% and 73%, respectively. The survey also found that the percentage of
consumers from the U.S., Canada, and China who said that they were willing to share personal
information with retailers in order to receive personalized offers from retailers were 55%, 46% and
72%, respectively. Suppose you randomly select 5 consumers from each of the three countries.
-Referring to Scenario 5-7, the probability that no more than 2 consumers from Canada are
willing to share personal information with retailers in order to receive personalized offers from
retailers is ________.

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Definitions:

Ethical Audit

A systematic evaluation of an organization's ethical policies, practices, and culture to assess compliance with ethical standards and identify areas for improvement.

Trust and Confidence

The belief in the reliability, truth, and ability of someone or something, leading to a sense of security and assurance.

Duty of Loyalty

An obligation of employees or directors to act in the best interest of their company or shareholders.