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SCENARIO 17-4
The regression tree below was obtained for predicting the weekend box office revenue of a newly
released movie (in thousands of dollars)based on data collected in different cities on the expenditure
(at $25, $30, $35, $40, $45, $50, $55, $60, $65 or $70 thousand)spent on TV advertising and the
number of times (10, 15, 20, 25, 30 or 35)a day the advertisement appear on TV.
Business Analytics 17-15
-True or False: Referring to Scenario 17-4, the highest mean weekend box office revenue is
predicted to occur with at least $45 thousand spent on TV advertisement and at least 25
advertisement appearances a day.
Heart Attacks
Medical emergencies caused by the obstruction of blood flow to the heart, leading to tissue damage or death.
Corn Crop
The cultivation of corn (maize) plants for use as food, feed, biofuel, and raw materials in agriculture and industry.
Tortilla Chips
Crispy snack food made from corn tortillas cut into triangles and then fried or baked.
Fungus
A group of eukaryotic organisms, which include yeasts, molds, and mushrooms, that live by decomposing and absorbing the organic material in which they grow.
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