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Solve the problem.
-If , what does equal?
Perceptual Map
Displays, in two or more dimensions, the position of products or brands in the consumer’s mind.
Ideal Points
Preferences or positions considered most favorable or desirable by an individual or group, often used in the context of marketing to tailor products or services.
Producer
An individual or enterprise responsible for creating and supplying goods or services to consumers or other businesses.
Demographic Segment
A portion of the market categorized based on demographic factors, allowing for targeted marketing strategies.
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