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Customer Loyalty
The likelihood of previous customers to continue buying from a specific retailer or brand over competing ones.
BCG Matrix
A strategic business tool designed by the Boston Consulting Group to help organizations analyze their business units or product lines based on growth and market share.
Limitations
Constraints or restrictions that affect the scope, effectiveness, or progress of a project, study, or business strategy.
BCG Matrix
BCG Matrix is a strategic business tool developed by the Boston Consulting Group to help organizations analyze and make decisions about their product portfolio, classifying products into four categories: Stars, Cash Cows, Question Marks, and Dogs.
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