A Part of the CPI Table Is Given Below Suppose an Actuary's Salary Was $86,000 in 1995

question 44

Multiple Choice

A part of the CPI table is given below: $$\begin{array} { l | l | l | l | l | l } \text { Year } & 1975 & 1980 & 1985 & 1990 & 1995 \\\hline \text { CPI } & 53.8 & 82.4 & 107.6 & 130.7 & 152.4\end{array}$$ Suppose an actuary's salary was $86,000 in 1995. What would the salary have to have been in 1975 if it had just kept up with inflation (round to the nearest $1000) ?

• A) $244,000
• B) $30,000
• C) $58,000
• D) $128,000

Understand the use and impact of emotional appeals in advertising.

Recognize the concept and application of the two-factor theory concerning advertisement repetition.

Analyze factors affecting ad effectiveness, including message content and audience reception.

Describe the motivation behind and the effectiveness of refutational arguments in marketing messages.

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