Pew Research Reports That 63% of the U

question 47

Essay

Pew Research reports that 63% of the U.S. adult cell phone owners use their phone to go online. A company wants to target 16- to 24-year olds for advertising and they wonder if that age group has a similar pattern of phone use.
-Explain what 95% confidence means in this context.

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Definitions:

FCC

The Federal Communications Commission (FCC) is a government agency in the United States responsible for regulating interstate and international communications by radio, television, wire, satellite, and cable.

Licenses Radio

Regulatory authorization needed to operate radio stations or use radio frequencies, usually granted by a national telecommunication regulatory body.

Licenses Television

The regulatory process where governmental or other authoritative entities grant permissions to organizations or individuals to operate television stations.

Media Effects

The various ways in which media exposure influences or alters the attitudes, behaviors, and values of individuals or society as a whole.