Examlex
As shown in the Chapter 4 Opening Case, Starbucks was unable to control the quality of its experience across the thousands of its stores and hence lost its differentation.
Overriding Plate
The tectonic plate that sits above another plate at a convergent boundary, often responsible for mountain building and volcanic activity.
Ocean-Continent Convergent Boundary
A plate-tectonic boundary where an oceanic plate converges with a continental plate, generally expressed by subduction of the oceanic plate beneath the continent.
Flexing
The act of bending or tensing a material or muscle, often referring to the way earth's crust might bend under certain geological forces.
Thinning of the Lithosphere
The reduction in thickness of the lithosphere, often occurring in response to tectonic processes such as stretching and rifting.
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