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Companies successfully implementing an integrated cost leadership/differentiation strategy are better positioned than firms pursuing the other four business strategies to do all of the following EXCEPT
British Pounds
The currency of the United Kingdom, symbolized by £, and one of the major currencies traded worldwide.
Fixed Exchange Rates
An exchange rate regime where a country's currency value is tied to another currency, a basket of currencies, or another measure of value, such as gold, and does not fluctuate in the foreign exchange market.
Balance of Trade
The difference in value between a country's exports and imports over a certain period.
Goods and Services
Physical items that can be purchased (goods) and intangible assistance or activities provided for consumption (services).
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