Wm Wrigley Jr

question 119

Multiple Choice

Wm. Wrigley Jr. Company once made only chewing gum. When Wrigley bought Life Savers (a line of candy mints) and Altoids (a line of breadth mints) from Kraft, chewing gum then constituted less than 95 percent of revenues. Thus, Wrigley

• A) was moving away from its traditional single-business strategy toward a dominant strategy.
• B) was moving away from its traditional dominant strategy toward a related linked strategy.
• C) became a conglomerate since Life Savers and Altoids are unrelated businesses.
• D) probably planned to restructure these companies and sell them off.

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Definitions:

Humanness

The quality or condition of being human, encompassing human attributes, behaviors, and feelings.

Living Caring

The practice of nurturing and supporting life in a compassionate and attentive manner.

Authentic Presence

The genuine and transparent engagement of an individual in the moment, often emphasized in therapeutic and caring relationships.

Predetermined Plan

A strategy or course of action decided in advance of execution, often set to achieve a specific goal.