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Interpret the Area under the Standard Normal Curve as a Probability
-Use the standard normal distribution to find .
Threat from Substitutes
The risk that alternative products or services may satisfy the same customer needs, potentially reducing demand for the current product.
Levels of Rivalry
Refers to the intensity of competition between firms in a market, ranging from monopolistic to perfectly competitive scenarios.
RBV Perspective
Resource-Based View (RBV) refers to a method of analyzing and identifying a firm's strategic advantages based on its internal resources and capabilities.
Competitive Advantage
A situation or factor that gives a business an advantage over its competitors, placing it in a better or more dominant position in the market.
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