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Draw Time-Series Graphs
-The data below represent the consumption of high-energy drinks (in gallons) by adult Americans over a
Marketing Department
A division within a company responsible for promoting and selling its products or services.
Lewin's Approach
A psychological methodology that suggests behavior is a dynamic balance of forces working in opposing directions.
Unfreezing
The initial stage in the change process where previous behaviors are questioned or deemed ineffective, making room for new behaviors to be adopted.
Refreezing
A stage in the change process where new behaviors or norms are solidified into the culture, ensuring stability and sustaining the change.
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