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In the chapter Strategic Focus, Sun Tech's success has been attributed in part to
Trademark Dilution
A situation where a trademark's distinctiveness or renown is compromised by its unauthorized use on products that do not compete with, but still diminish its unique identity.
Distinctive Quality
A characteristic that sets a person, place, or thing apart from others in a significant and often beneficial way.
Trademark Infringement
The unauthorized use of a trademark, which can cause confusion, deception, or a misunderstanding about the source of goods or services.
Digital Signature
A cryptographic technique used to validate the authenticity and integrity of a message, software, or digital document.
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