Explain the Sources of Bias in Sampling

question 20

Short Answer

Explain the Sources of Bias in Sampling
-Before opening a new dealership, an auto manufacturer wants to gather information about car ownership and driving habits of the local residents. The marketing manager of the company randomly selects 1000 households from all households in the area and mails a questionnaire to them. Of the 1000 surveys mailed, she receives 70 back. Determine the type of bias.

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Definitions:

Socialization Process

The method through which individuals learn and adopt the norms, values, and behaviors appropriate to their society or group.

Team-Based Work

A collaborative approach to work where tasks and projects are completed by a group of people working together, leveraging each member's strengths.

Career

The progression and actions taken by a person throughout a lifetime, particularly in relation to their occupations.

Mommy Track

A career path that offers fewer opportunities for growth and advancement, typically offered to working mothers, ostensibly to balance work and family commitments.