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Competitive Aspects
Features of a market structure that determine the level of competition within it, affecting pricing, product diversity, and the ability of firms to enter or exit the market.
Representative Firm
A hypothetical or average firm which is used as a standard or model to represent typical characteristics of firms in an industry.
Monopolistic Competition
A market structure where many companies sell products that are similar but not identical, leading to competition based on price, quality, and branding.
Normal Profit
The minimum level of profit needed for a company to remain competitive in the market, essentially covering opportunity costs.
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