Professor Yarnofsky Wonders Whether Recent Acts of Airline Terrorism Have

question 146

Multiple Choice

Professor Yarnofsky wonders whether recent acts of airline terrorism have made the public more fearful of airline flight.He secures records of the number of times passengers have cancelled their travel plans within 3 days of flying,and compares the cancellation rates before the last hijacking to cancellation rates after the last hijacking.Professor Yarnofsky has employed a(n) ________ research method.

• A) correlational
• B) participant observation
• C) archival
• D) systematic observation
• E) experimental

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Definitions:

Business Practices

Customary, habitual ways of operation that are considered standard within a particular business or industry.

Hypocrisy

The behavior of individuals or groups who claim to have moral standards or beliefs to which their actions do not conform.

Primary Research

New research activity undertaken to prepare a communications plan or activity (e.g., a survey, focus group, or other form of research).

Secondary Research

The process of using existing research data or findings from previous studies for a new analysis or insight.