A Major Manufacturer of Home Electronics Is Interested in Determining

question 90

True/False

A major manufacturer of home electronics is interested in determining whether customers have a preference between two new speaker designs for their home entertainment centers. To test this, the design department manager has selected a random sample of customers and shown them the first design. A second sample of customers is shown design 2. The manager then asks each customer whether they prefer the new design they were shown over the one they currently own. The following results were observed: Based on these data and a significance level equal to 0.05, the test statistic is approximately -4.22 and thus the null hypothesis should be rejected.

---

Definitions:

Cartels

Coalitions of independent businesses formed to regulate production, pricing, and marketing of goods to maximize collective profits.

Price Leadership

A market situation where one or more dominant firms set the price of goods or services, and other firms in the industry follow suit.

Kinked-Demand Curve Model

An economic theory suggesting that prices become rigid or sticky due to competing firms' responses to price changes.

Collusion

A secret agreement between firms in a market to fix prices, limit production, or divide markets, in order to reduce competition and increase profits.