_______ Refers to the Apprehension Among Minority Group Members That

question 3

Multiple Choice

_______ refers to the apprehension among minority group members that they might behave in a way that confirms existing cultural stereotypes.

• A) Stereotypic anxiety
• B) Stereotype threat
• C) Prejudice anxiety
• D) Performance ambivalence
• E) Evaluation apprehension

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Definitions:

Market Concentration

The extent to which a small number of firms dominate a particular market, often measured by the concentration ratio or Herfindahl-Hirschman Index.

Homogenous Marketing

A marketing strategy where a company treats the market as a uniform entity by offering the same marketing mix to all consumers.

Psychographic Segmentation

Psychographic Segmentation is a marketing strategy that divides consumers into sub-groups based on shared psychological characteristics, lifestyles, or interests.