Which One of the Following Is a Step Used in Assessing

question 13

Multiple Choice

Which one of the following is a step used in assessing whether a particular investment should be made or not?

• A) Determine the number of employees a company has.
• B) Obtain an understanding of the company and its industry.
• C) Determine the number of years the company has been in business.
• D) Calculate the amount of advertising costs incurred by the company during the previous year.

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Definitions:

Selling Points

Key features or advantages of a product or service that are highlighted to persuade potential customers to make a purchase.

Online Sales Messages

Communications designed to promote or sell products or services through digital platforms.

Direct-Mail Messages

Targeted written communications sent to individuals through postal or electronic means to promote a product or service.

Organizational Strategy

A plan of action designed to achieve long-term or overall aims and objectives of an organization.