A Limitation in the Use of Conjoint Analysis Is the Necessity

question 31

True/False

A limitation in the use of conjoint analysis is the necessity of dividing each attribute level into discrete levels.

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Definitions:

Nonsense Syllables

A set of letters that do not form known words, used in psychological experiments to study memory and learning.

Foreign Language Words

Words that originate from a language different from one's native or primary language.

Information-Processing Speed

The rate at which individuals can perceive, assimilate, and respond to information.

Social Clock

The culturally preferred timing of social events such as marriage, parenthood, and retirement.