One Way to Stratify in a Shopping Center Intercept Study

question 2

True/False

One way to stratify in a shopping center intercept study is by time segments.

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Definitions:

Occurrence

Occurrence denotes an event or a situation that happens or takes place, often used to describe instances of varying significance.

Behavior

The actions or reactions of an individual or system in response to external or internal stimuli.

Reinforcement

In psychology and behaviorism, it’s a consequence applied that strengthens an organism's future behavior whenever that behavior is preceded by a specific antecedent stimulus.

Fixed Interval Schedule

A reinforcement strategy in behavioral psychology where rewards are delivered at consistent, predetermined intervals of time.