Omnibus Surveys

question 56

Multiple Choice

Omnibus Surveys

• A)dominate the personal interview with respect to speed, absence of administrative problems, and lower cost per completed interview.
• B)does not give the researcher adequate control over a number of variables and may make it hard for the researcher to predict
• Response rates..
• C)none of the above.
• D)are scheduled personal interview surveys with questions provided by a number of clients.
• E)combine both in-store observation and in-store interviewing to asses shopping behavior.

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Definitions:

Chronic Malignant

Describing a condition or disease that is both severe, persistent over a long time, and has the potential to worsen or spread.

Chronic Nonmalignant

Describes a long-lasting disease or condition that does not involve cancerous cells.

Irrigate

To wash out with a liquid.

Saline

A solution of salt in water, commonly used in medicine as a simple electrolyte replenisher to treat or prevent dehydration.