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Public Relations
A process of strategic communication aimed at developing beneficial relationships between organizations and their stakeholders.
Feedback Loop
A process in which the outputs of a system are circled back and used as inputs to improve or modify the system's performance.
Hierarchy Of Effects
The sequence of stages a prospective buyer goes through from initial awareness of a product to eventual action that includes awareness, interest, evaluation, trial, and adoption of the product.
Communication Process
The method by which information is transmitted and received between a sender and a receiver, encompassing elements like encoding, medium of transmission, decoding, and feedback.
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