The Appropriateness of a Specific Market Entry Strategy Is Dependent

question 29

Multiple Choice

The appropriateness of a specific market entry strategy is dependent upon which of the following?

• A)The strategy having been tested with appropriate strategic thinking tools.
• B)The major stakeholders, inside and outside the organization that will be most influential in ensuring the success of the strategy having been identified and evaluated.
• C)The external conditions, the pertinent internal strengths and weaknesses based on the organization's resources, competencies, and capabilities, and the goals of the organization. Each of these three areas should be scrupulously evaluated.
• D)The strategy fills an unfilled niche in the market and the organization investigated whether the niche will remain open long enough to return the capital investment.

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Definitions:

Standard Deviation

A statistical measure that quantifies the variation or dispersion of a set of data points from its mean, indicating how spread out the data is.

Project Duration

The total time required to complete all phases of a project from initiation to closure.

Critical Path

The longest sequence of activities in a project plan that must be completed on time for the project to finish by its due date.

PERT Pessimistic Time

In the PERT project management technique, it is the longest time that a task is expected to take, considering potential delays and assuming that everything goes wrong.