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Why do so firms such as Wal*Mart fail in South Korea?
Observed Behavior
The actions or responses of an individual that can be seen and measured by others or oneself.
Vicarious Reinforcement
Learning that occurs by observing the consequences (rewards or punishments) of another person’s behavior.
Physiological Drives
Basic bodily needs that drive behavior, such as hunger, thirst, sleep, and sex.
Bandura
Albert Bandura, a renowned psychologist known for his work on social learning theory, which emphasizes the role of observational learning, imitation, and modeling in behavior.
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