Harley Davidson and MTV Share

question 34

Multiple Choice

Harley Davidson and MTV share:

• A)The attribute of lifestyle products for their respective products
• B)A critical factor in their differentiation, the ability of customers and employees to identify with one another
• C)Both a and b
• D)None of the above

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Definitions:

Service Quality

Service quality is the degree to which a service meets the customer's expectations and needs, often considered a key factor in customer satisfaction and loyalty.

Responsiveness

The ability of a business or organization to quickly and effectively reply to customer inquiries, complaints, or needs.

Customer Relationships

The interactions and engagements a business has with its customers, aimed at building loyalty and long-term customer satisfaction.

Innovativeness

The quality of being able to introduce new ideas, originality, and creativity.