Conjoint Analysis Has Been Used To

question 21

Multiple Choice

Conjoint analysis has been used to:

• A)Predict the cannibalization effect between two forthcoming new models of sport cars
• B)Predict market shares of forthcoming new models of personal computers
• C)Understand seasonal variations in sales
• D)Analyze the probability of a match for people in the data base of an online dating firm

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Definitions:

Environmental Uncertainty

The degree of unpredictability and complexity in an organization’s external environment.

Organizations

Groups of people with a particular purpose, such as businesses, governments, or charities, structured to achieve collective goals.

High-Performance Work Systems

Organizational structures that enhance effectiveness by integrating employee involvement, technology, and innovative HR practices.

Virtual Organizations

Virtual Organizations are businesses or entities that operate primarily online or through electronic collaboration, utilizing digital platforms to manage their processes and workforce.