Examlex
How can the value chain of the firm be useful for analyzing differentiation?
Cannon-Bard Theory
A theory of emotion that argues emotions and physiological responses occur simultaneously.
Conscious Experience
The range of experiences that one is aware of, including thoughts, feelings, perceptions, sensations, and the surrounding environment at any given moment.
Physiological Arousal
Physiological arousal involves the activation of the body's autonomic nervous system, leading to physical changes such as increased heart rate, blood pressure, or adrenaline in response to stimuli.
Stanley Schachter
An American psychologist best known for his development of the two-factor theory of emotion, which considers both physiological arousal and cognitive interpretation.
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