Examlex
What are the determinants of the potential for resources and capabilities to generate profits?
Normal Profits
The level of profit that is necessary for a business to remain competitive in the market, typically equal to the opportunity cost of the capital employed.
Plant Size
The capacity or physical dimensions of a facility where goods are manufactured or processed.
Market Demand
The total quantity of a good or service that all consumers in a market are willing and able to purchase at different price levels.
Plant Capacities
The maximum amount of products or services that a facility can produce over a given period of time under normal operating conditions.
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