Identify Population, Sample, Sampling Frame and Parameter

question 24

Multiple Choice

Identify population, sample, sampling frame and parameter.
-ASW, a regional shoe chain, has recently launched an online store. Sales via the
Internet have been sluggish compared to their brick and mortar stores, and management
Wants to survey its regular customers about potential concerns regarding the security of
Online transactions. Which of the following is the parameter of interest in the ASW
Study?

• A) all regular ASW customers
• B) % of regular ASW customers who have concerns about online security
• C) ASW customers who belong to the rewards program
• D) % of ASW customers who belong to the rewards program that don't shop online
• E) none of the above

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Definitions:

Duty

What one ought to do, whether by virtue of his or her place or position in society (in Plato or Aristotle, for example) or by virtue of rational moral principles (as in Kant).

Obligation

A duty or commitment that one is bound to by law, promise, moral principles, or social custom.

Social Contract

A theory in political philosophy suggesting that the legitimacy of authority comes from an implicit agreement between the governing and the governed.

Legitimacy

The general belief that a rule, institution, or leader has the right to govern or dictate.