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Pertussis has been making a big comeback in the last few years, after being on the decline for quite a long time. Why is this?
External Customer
Individuals or entities that purchase goods or services from a business but are not part of the organization itself.
Purchase Process
The steps and decision-making stages consumers go through before, during, and after buying a product or service.
Harvard Business Review
A prestigious magazine that publishes articles on topics related to business management practices and research.
Organizational Success
Achieving the stated goals and objectives of an organization effectively and efficiently, often measured by financial performance, market share, or other key indicators.
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