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An individual demands money because he thinks that, compared to stocks and bonds, holding cash involves less risk. In other words, he demands money because of the _____.
Primary Data
Data collected specifically for the research problem at hand.
Marketing Research Practices
The systematic gathering, recording, and analyzing of data about issues relating to marketing products and services.
Ethical Behavior
Conduct that is consistent with what society, and individuals typically think are good values.
Government Regulation
Government regulation involves rules or laws established by authorities to control and guide the behavior of industries, businesses, and individuals to protect public interest.
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