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Undertaking diversification of the firm's product line is more in the interests of managers than shareholders.
Blogs
Web pages or sites that are regularly updated and managed by an individual or small group, often focused on a single subject or a range of topics.
Paid
Refers to content or advertising that is paid for to promote a product, service, or brand on various platforms.
Owned
Refers to media channels that a brand controls directly, such as their websites, blogs, or email newsletters.
Earned
Refers to something obtained or achieved through effort or work, rather than inherited or given by default.
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