The Concept of the Threat from Substitutes in Porter's fiVe

question 27

Multiple Choice

The concept of the threat from substitutes in Porter's five forces model can be likened to the assumption of _____.

• A) homogeneous products in perfect competition
• B) a large number of buyers and sellers in perfect competition
• C) product differentiation in monopolistic competition
• D) collusion among competitors in an oligopoly