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The Manager of a Chain of Dry-Cleaning Stores Gathers the Competitions

question 100

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The manager of a chain of dry-cleaning stores gathers the competitions' advertisements for analysis and review.She needs this data to help the chain devise its own advertising strategy.The manager is acting in which role?


Definitions:

Sociologists

Scientists who study human society and social behavior by examining the groups, cultures, organizations, social institutions, and processes that develop when people interact with each other.

Death

The cessation of all biological functions that sustain a living organism, marking the end of its life.

Hmos

Health Maintenance Organizations, a type of health insurance plan that provides healthcare services to members through a network of doctors, hospitals, and other healthcare providers.

1998 General Social Survey

An annual survey conducted in the United States to collect data on demographic characteristics, behaviors, attitudes, and opinions of the American population.

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