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Pricing a Product at $399

question 138

Multiple Choice

Pricing a product at $399.99 instead of $400 to make the customer view the price as in the $300 range instead of the $400 range is an example of which of the following?


Definitions:

Disease Absence

The lack or elimination of a particular disease within an individual or population.

Continuum

Refers to a continuous sequence or range of values or elements that vary by such tiny increments that they appear almost identical.

Illness Behavior

The ways in which individuals respond to their own health status, including perceiving, evaluating, and acting upon their symptoms.

Experiencing Symptoms

The act of noticing or feeling changes in one's body or mind that may indicate disease or health condition.

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