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Companies Can Build Customer Relationships at Many Levels,depending on the Nature

question 48

Essay

Companies can build customer relationships at many levels,depending on the nature of the target market.Explain the different types of relationships with examples.


Definitions:

Offeree

In contract law, the person to whom an offer is made.

Illusory Promise

A promise that does not obligate the promisor to anything.

Legally Enforceable Promise

A commitment or agreement that is recognized by law and can be upheld in a court of justice.

Release

In contract law, a promise made by one party agreeing not to sue a second party.

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