In Which of the Following Structures Does a Company Organize

question 78

Multiple Choice

In which of the following structures does a company organize its sales force along customer or industry lines?

• A)geodemographic sales force structure
• B)services sales force structure
• C)market sales force structure
• D)territorial sales force structure
• E)product sales force structure

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Definitions:

Cognitive Perspective

A psychological approach that emphasizes mental processes such as perception, memory, thought, and problem solving, and how they may influence behavior.

Mental Processes

Cognitive activities of the mind, including thinking, perception, memory, and decision-making.

Sensation

The stimulation of sensory receptors and the transmission of sensory information to the central nervous system.

Perception

The process by which individuals interpret sensory information to give meaning to their environment.