Which of the Following Statements Is True of Consumer Promotions

question 75

Multiple Choice

Which of the following statements is true of consumer promotions?

• A)It persuades resellers to carry a brand.
• B)It includes a wide range of tools like samples, coupons, refunds, and so on.
• C)Display allowances are a type of consumer promotion tool.
• D)It is primarily used to generate business leads, stimulate purchases, reward customers, and motivate salespeople.
• E)Conventions and trade shows are a part of consumer promotions.

Appreciate the value of testing new interventions against current standards to determine effectiveness.

Understanding the concept of the Johari Window and its four quadrants.

Recognizing the importance of self-disclosure in building relationships and trust in a professional setting.

Identifying the elements critical to building and maintaining trust within a team or organization.

---

Definitions:

Standard of Living

The degree of wealth and material comfort available to a person or community.

Aggregate Expenditures

are the total amount of spending on goods and services in an economy at a given level of income during a specified period.

Recession

A phase of short-term economic downturn characterized by decreased trading and industrial output, generally recognized by a drop in Gross Domestic Product across two consecutive quarters.

National Debt

The aggregate financial obligations incurred by a government of a country through borrowing.