Which of the Following Is True of Communication Adaptation for a Company

question 28

Multiple Choice

Which of the following is true of communication adaptation for a company entering a foreign market?

• A)Language adjustments are considered unimportant.
• B)Cultural differences are seen as a negligible necessity in the process.
• C)A strategy of fully modifying advertising messages to local markets is used.
• D)As media availability is similar across countries, media need not be adapted internationally.
• E)A standardized advertising theme is used as consumer needs around the world are becoming more similar.

---

Definitions:

Reliable and Valid

Terms used to describe the consistency (reliable) and accuracy (valid) of a measure or instrument.

Interviewing Techniques

Methods and strategies used during interviews to accurately assess the qualifications, personality, and suitability of candidates.

Discriminatory Questions

Inquiries made during processes like job interviews that are based on, or show bias towards, race, gender, age, religion, nationality, disability or sexual orientation, which are considered unethical and often illegal.

External Recruitment

The process of filling job vacancies with candidates from outside the organization, often to bring in new skills or perspectives.